Advertising strategy checklist


To sponsor someone, employers need to satisfy Labour Market Testing conditions specified by the Department of Home Affairs. This means advertising widely across Australia.

☐ Have you advertised your vacancies nationwide / interstate?
☐ Have you considered applicants already in Australia with work rights living interstate?
☐ Have you tapped into digital advertising on social media platforms and social groups?
☐ Have you considered advertising through multicultural community organisations, job expos and/or the local Jobs Hubs?
☐Have you advertised on job boards such as Seek, Indeed and LinkedIn?
☐Have you considered approaching recruitment agencies in Tasmania or Australia to market your vacancies?
☐Have you advertised and tapped overseas markets?
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  • Is the job that you want to advertise recognised overseas / worldwide by the same name?
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  • Are qualifications required in Australia same as those overseas?
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  • Are there specific countries where you can find qualified people in the area of work you are looking to hire?
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  • Is your position description simple enough to be comprehended by non-native English speakers as well?
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  • Does your advertisement mention that overseas migrants are welcome to apply?
☐Have you considered approaching job agencies who may be able to help you with sourcing candidates from overseas?
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  • Advertising / marketing your job vacancy in specific countries
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  • Assist with the recruitment process such as coordinating interviews
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  • Migration assistance for suitable candidates / employer sponsorship
☐Have you satisfied the Labour Market Testing?

This page was last updated on 28 July 2026